Topic: WorldNetDaily
We've documented how Chuck Norris has shamelessly and unethically used his WorldNetDaily column to shill for the gold company that hired him as a spokesman. But now he has a new profitable venture to use his column to shill for. He began his April 18 column this way:
I'm definitely not an alarmist or fear monger, and I dislike those who are. Succumbing to fear literally robs us of life and paralyzes us from achieving our best.
At the same time, I don't believe in sticking our heads in the sands of ignorance or denial. I believe in having a plan, a back-up plan and preparing for the future in case of emergency. That includes preparing even for events we pray will never happen, like nuclear or civil war.
The world is a very volatile place, and even life in America is escalating more and more to a frantic peak. Let me give you some bad news before some good news. Consider just these few international and national news facts and headlines:
All of which, of course, are alarmist and fearmongering. Nevertheless, he repeated himself: "As I said, I'm not an alarmist, but I do believe in being ready in season and out of season no matter what comes."
He then started ranting about EMP attacks "that could knock out the power grid for months across the whole U.S. from a high-altitude detonation of a single nuclear warhead in the skies above us," then asked: "Imagine what would be the impact on our economy and your life if an EMP hit America simultaneously with an imminent global food crisis? Is that really so far-fetched when Biden himself recently confessed that the food shortage "is going to be real"?" That hint turned into a full-blown promotional ad a few paragraphs later:
All the preceding global and domestic threats, in addition to my love for America and Americans, is what prompted my wife, Gena, and I to decide to support and endorse some new survival resources we call "Roundhouse Provisions." (https://roundhouseprovisions.com/)
Please watch this brand-new 50-second video I just created about "Roundhouse Provisions," then visit the Roundhouse Provisions website to learn more about emergency survival and preparations. There you will also find some of the most tasty, nutritious and cost-effective options for food storage.
It may seem like a no-brainer to many, but in this terror-pervasive age, we all need to have "a personal survival kit" or a survival storage closet or room that contains essentials that could last us for months at a minimum.
Below is my list of essential emergency supplies. I know that some of these are costly items, so I'd encourage you to save for each, and check them off until you have them all.
[...]
Everyone (and I mean, everyone) should have essential emergency supplies, regardless of whether or not you're a survivalist. These items can help you and your loved ones survive a host of emergency situations or disasters, whether the cause is from weather, power outages, EMPs, or something worse – such as a terrorist attack – that completely shuts down communications, travel or the financial system for an extended period of time.
Preparation is absolutely key. When disaster hits, the time to prepare has passed.
Proverbs 27:12 says, "A prudent person foresees the danger ahead and takes precautions. The simpleton goes blindly on and suffers the consequences."
Or, as Howard Ruff, a financial adviser and writer, wisely and simply put it: "It wasn't raining when Noah built the ark."
(Again, please take a few minutes to check out our "Roundhouse Provisions." I bet you'll be glad you did.)
Yes, Norris is so shameless that he threw in a Bible verse as an incentive to buy his stuff.
The really sad thing, though, is that three days later, WND editor Joseph Farah devoted his column to praising Norris -- and endorsing his prepper fearmongering:
I truly love Chuck Norris. He's my hero, my friend, my Christian brother, my inspiration. And the funny thing is I rarely see him in these strange times in which we live. I take him altogether for granted – which means, for me, the matter is settled.
The reason I write this today is because he and I think alike. I don't have to talk to him regularly to know it. At a heart level, we see eye-to-eye.
Do we agree America is the greatest country ever devised by man? Yes.
Do we think Israel is the greatest country ever created by God? Yes.
Things like that – and so much more.
[...]
God bless Chuck Norris for issuing this timely reminder to all of us. It's worth the list of things he and his wife, Gena, prepared that we need to think about. They've done the hard work for us.
Every day, we see more of the kinds of economic and global conditions that can put us and our families at risk, the events we have to be prepared for – for ourselves, our loved ones and for the God who loves us all.
Why am I bearing my soul about this?
Because he just wrote a column in WND that took my breath away – truly.
[...]
I was moved by it – and I have been a "survivalist" most of my life. So, is my wife, Elizabeth.
It was like a wake-up call!
It was very real.
So much is happening to this nation and world now that we have been both expecting and dreading at the same time.
But we're talking about all these things as if they are somehow unrelated. They're not. They are "harbingers," as another dear friend would say – Jonathan Cahn, a man who was prepared by God for a time such as this.
Interestingly, Farah didn't specifically promote the prepper food Norris was shilling. Instead, he highlighted "special preparadness offers for WND readers," which icluded links to "the PREPAREDNESS section of the WND Superstore" and to a place that claims to help you "Shield your retirement savings from Biden's tax plans now" -- which just so happens to be Goldco, the company Norris has been abusing his WND column to shill for.
The fact that Farah is clearly allowing Norris to used his column to make money instead of imparting useful information is another sign that WND has no interest in correcting the dubious business practices and editorial policies that have ied it to the brink of insolvency.
