Topic: WorldNetDaily
WorldNetDaily is trying to make itself relevant again by clinging to the coattails of Breitbart, which has the right-wing website mojo WND abandoned years ago. WND editor Joseph Farah has already obsequiously defended Breitbart and publisher Steve Bannon over its inflammatory content.
Farah tries to glom onto Breitbart again in his Dec. 6 column about Kellogg's pulling its advertising from Breitbart:
As for me and WND, we stand with our “competitor,” Breitbart.com – the target of Kellogg and a growing number of other establishment corporations as they try to kill a voice of independence and liberty.
WND and Breitbart don’t share the same mission. We don’t follow exactly the same standards and practices, and we have many differences in what we cover and how we cover the news. But, we both believe in freedom and a vibrant press, and we share a common conviction that the first duty of real journalists is to serve as a watchdog on government fraud, waste, abuse and corruption.
So we put aside any differences we have, including rivalries over the market share of a handful of independent, alternative, online media outlets, to support our beleaguered friends and colleagues at Breitbart. We do so by fighting fire with fire. If Kellogg wants to attack Breitbart’s bottom line, then we will do everything in our power to hurt Kellogg’s bottom line.
If Kellogg won’t allow any advertising at Breitbart, we won’t accept any Kellogg advertising at WND. Period. End of story. The day Kellogg changes its decision, WND will change its decision.[...]
I stand with Breitbart News Editor-in-Chief Alexander Marlow who said the following in response to the attack by Kellogg: “We are fearless advocates for traditional American values, perhaps most important among them is freedom of speech, or our motto ‘more voices, not less.’ For Kellogg’s, an American brand, to blacklist Breitbart News in order to placate left-wing totalitarians is a disgraceful act of cowardice. … Boycotting Breitbart News for presenting mainstream American ideas is an act of discrimination and intense prejudice. If you serve Kellogg’s products to your family, you are serving up bigotry at your breakfast table.”
Boycott Kellogg, not Breitbart.
Farah provides no evidence Kellogg's has ever advertised on WND, so he's giving up no advertising revenue by making his declaration. A good thing, since WND's finances are apparently in such dire straits that Farah had to beg for money from readers earlier this year.
Farah's column, though, seems to have resulted in what he was seeking: a favorable mention on Breitbart, which touts Farah's "generous endorsement of Breitbart’s #DumpKelloggs boycott." Nothing like free publicity, eh, Joe?
