ConWebWatch home
ConWebBlog: the weblog of ConWebWatch
Search and browse through the ConWebWatch archive
About ConWebWatch
Who's behind the news sites that ConWebWatch watches?
Letters to and from ConWebWatch
ConWebWatch Links
Buy books and more through ConWebWatch
An Exhibition of Conservative Paranoia

Exhibit 73: Body-Slammed At The MRC

Mysterious Media Research Center sports blogger Jay Maxson rages against ESPN magazine's "Body Issue" featuring naked athletes -- then dances on the magazine's grave.

By Terry Krepel
Posted 7/2/2019


Like any loyal Media Research Center employee, mysterious sports blogger Jay Maxson has a long list of people he hates, with Colin Kaepernick and the LGBT community at the top of the list. Maxson also hates ESPN as well for committing the sin of acknowledging that the sports world isn't exclusively about sports.

Maxson hates ESPN so much, in fact, that he (or she -- remember, we know nothing about Maxson, not even his or her gender) attacked ESPN's magazine for its "Body Issue," which features top athletes naked but with naughty bits artfully concealed. Maxson ranted after the 2017 issue came out:

It seems this crass outfit is intent on shocking people and distracting sports' fans attention away actual sports. Now when families attend a sporting event, their children may remark about the athlete that actually has his clothes on.

I encourage all parents with children in the home to adjust their computer filters by adding ESPN.com and espn.com/espnw/ to their blocked lists to protect them from this.

ESPN postures itself as culturally enlightening, but the truth is this morally bankrupt media organization is contaminating our culture and taking it downward.

Maxson did concede one inconvenient fact later in his post: that this is not the first Body Issue, but the ninth. Maxson didn't concede, though, that the Body Issue is such a nonissue at the MRC that even the outlet that published this manufactured outrage had little problem with the Body Issue until Maxon wrote about it. Before this post, there had been exactly two NewsBusters posts referencing the Body Issue: a 2012 post (on the fourth Body Issue) by Ryan Robertson huffing that it might be "time for ESPN Magazine to don the 'plain brown wrapper' and move to the very top back of the magazine rack where curious youngsters can’t catch a glimpse," and a 2016 post by pseudonymous blogger "Bruce Bookter" ranting the issue featured a transgender athlete.

Maxson ranted again about the "Body Issue" in 2018, declaring that it's worse than Sports Illustrated's swimsuit issue despite the fact the SI swimsuit models aren't even athletes:

It's a well-known fact that ESPN doesn't always stick to sports. And this week The Worldwide Leader in (Liberal and Naked) Sports will prove again that it doesn't always stick to clothed athletes either. ESPN is unveiling—disrobing is a better word choice—its 10th edition of the Body Issue (online and in its magazine), and 16 current and former athletes will be featured without a stitch of clothing. For the past few days, the network website has been titillating viewers by featuring nude photos from an archive of the past nine years of body issues.

Apparently our sex-drenched culture needs one more media outlet appealing to people's prurient interests. Swimsuits and faux swimsuits painted on models sells magazines and gets clicks for Sports Illustrated. ESPN one-downs SI by featuring completely buck naked athletes to raise viewership during the dog days of summer. No privates are visible on these immodest athletes; those are covered by side views and arms and legs, allowing the athletes to run, jump and cavort about with no fabric restraints at all.
Maxson was particularly incensed about pictures of "rainbow athletes," such as two female pro basketball athletes "who are dating," complete with a sneering reference to "the world's most famous Olympic bronze medalist, Adam Rippon." (The MRC hates Adam Rippon.)

Maxson then tried to link the "body issue" to allegations of sexual harassment against ESPN employees, telling ESPN that if one allegation goes to trial, "you might want to downplay the Body Issue." But Maxon offers no proof of a link between the two that exists outside his/her fevered, nudity-addled brain.

When ESPN announced in April that it would stop publishing the print edition of the magazine later this year -- but not before only final "Body Issue" -- Maxson was eager to dance on its grave with a special meltdown directed at, yes, those nekkid athletes:

Come September, ESPN The Magazine will take its place in the ash heap of history. The Worldwide Leader in "Progressive Sports and Naked Athletes" is discontinuing the magazine this fall, after 21 years in operation, but will make sure it ends with one final edition featuring nude athletes. When its business was flagging, ESPN The Magazine merely resorted to glorifying athletes out of uniform, and the strategy still didn't prevent it from going under.

The late F. Darrin Perry designed the magazine's format in 1998 as something akin to "a Rolling Stone of sports magazines, in which athletes were presented as rock stars," wrote The New York Times' Steven Heller in Perry's 2004 obituary. He placed an unconventional emphasis on big and dramatic photos that drew more attention -- especially to those naked athletes, one-upping Sports Illustrated's swimsuit editions.

[...]

ESPN spokesperson Paul Melvin said, “Storytelling is central to what we do and ESPN The Magazine drives some of the best sports writing and storytelling in the world. The Magazine has just enjoyed its finest creative year and we’re looking forward to a tremendous 20th year of more award-winning narratives, features, imagery and reporting.”

Journalists? Storytelling? There are no journalists telling stories behind the cameras at the naked body shoots, where no extravagance was spared. Those appeals to viewers' prurient interest will likely continue to appear on the main ESPN website. Javier Baez standing naked holding a baseball bat, Colin Kaepernick walking naked on a beach, softball player A.J. Andrews sailing over baked desert ground with glove outstretched don't even constitute "photo journalism."

The 2018 Body Issue featuring the raw variety of sport utilized 352 employees requiring months of preparation and multiple shooting locations. Apparently draining the bank in the process.

The Chicago Tribune's Phil Rosenthal wrote with a straight face that the body issue is intended to showcase athletes’ toned bodies. Fitness Magazine shows toned bodies; ESPN's Body Issue peddles bare flesh. Some sports media refuse to stick to sports; ESPN refuses to stick to clothing, and it's not working.

Reprising his anger at people in sports who commit the offense of talking about things that don't involve sports, Maxson also huffed that "ESPN The 'Woke' Magazine is where one could go to read about U.S. Olympian fencer Ibtihaj Muhammad saying minority athletes must look up to (disgraced) 1968 Olympic protester John Carlos, Kaepernick, Serena Williams, Megan Rapinoe and so many activists in the WNBA."

By contrast, Maxson was never bothered by fleshiness of Sports Illustrated's swimsuit issue. Perhaps fearing the loss of something to write about with the ESPN magazine's imminent demise, Maxson redirected his ire at SI's swimsuit models:

The idea of actually covering sports has become so passé for two iconic sports media organizations that they've devolved into a lusty competition to determine which can one-down the other in so-called artistic nudity. ESPN presents full buff arrays of athletes "performing" their respective sport, and Sports Illustrated is pulling out every PC trick in the book — hijabs and burkinis, painted ladies and politically correct subjects bearing virtue messages on their naked flesh — to gain attention. All in the name of progressive art moving sport and society forward toward the nirvana of diversity.

Just days ago, ESPN fired the latest shot in the woke/buck naked photo wars with its 2019 deviation from sport to hedonism. Seeking to maintain relevance, Sports Illustrated answers with woke, politically correct displays of flesh, only now with hijab- and burkini-clad, plus-sized and nude models adorned only with words like "tolerance" and "diversity."

Maxson was put out that SI's models include a plus-size woman -- purportedly evidence that SI is "trying to divert readers' attention from the fact that the magazine is leaving sports to the wind, wallowing in PC and starving for relevance" -- and an out lesbian. But Maxson was really freaked out by one particular model:

The conflicted messages of the 2018 SI "#MeToo" Swimsuit photos cannot go unmentioned either. That's when several women posed completely naked with words written on their bodies. Aly Raisman, the Olympic gymnast who suffered sexual abuse at the hands of former Team USA Dr. Larry Nasser, inconceivably disrobed for this issue. Her body was "tattooed" with the words "abuse is never okay," "live for you" and "trust yourself." She's figuratively saying "I was abused ... but look at my body!" Unbelievable.

Actually, Raisman is saying that "being a survivor is nothing to be ashamed of, and going through a hard time does not define you," and that "women do not have to be modest to be respected. We are free to draw confidence and happiness in our own way, and it is never for someone else to choose for us or to even judge us for that matter."

Clearly, Maxson is more than happy to judge and demand that Raisman live her life the way Maxson -- and only Maxson -- deems appropriate.

Out There archive

Send this page to:

Bookmark and Share
The latest from


In Association with Amazon.com
Support This Site

home | letters | archive | about | primer | links | shop
This site © Copyright 2000-2019 Terry Krepel