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Wednesday, May 4, 2011
MRC: "J. Crew Goes Gay Crew"
Topic: Media Research Center

The Media Research Center is not done slapping around clothing retailer J. Crew for not being heterosexual enough.

In a May 3 MRC Culture & Media Institute article, Matt Philbin declared that CMI 'was onto something" with its ranting last month about how a picture of a boy with pink toenails in a J. Crew ad was "transgendered child propaganda." How so? Because J. Crew has used an actual gay person in an ad!

No, really:

A May 2, 2011, online story places 'J. Crew at Center of Gay Economics With Openly Gay Model.' The company's May 2011 catalog 'features employees as models, including a gay designer with his boyfriend, who are described as 'Happy Together.''

Although J. Crew didn't comment, ABC's report noted that 'gay advocates applaud what they say is a strong message.'

Philbin concluded: "So J. Crew is consciously angling for the 'LGBT' market, but there's no agenda behind marketing materials featuring a little boy with hot pink toenails?"

Philbin doesn't explain why gay people, perceived or otherwise, are not allowed to be depicted in advertising.

Posted by Terry K. at 4:51 PM EDT

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