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Thursday, April 2, 2009
Bozell Wrong on Poll Methodology
Topic: Media Research Center

In his April 1 column, Brent Bozell writes about a Washington Post poll that prompted responses he doesn't like (namely, that Americans like President Obama):

They did the usual tricks for a more liberal sample of “public opinion” – they polled on the weekend and oversampled Democrats (36 percent Democrat, 25 percent Republican). By themselves, these things are shameless – but expected. And still that wasn’t enough of a slant. Check out the way this question was asked by the Post pollsters.

As we've previously detailed, polling more Democrats than Republicans is a reflection of reality. Even Rich Galen, Republican strategist and columnist for Bozell's, concedes that "those who claim to be Democrats outweigh those who claim to be Republicans by 7 to 9 percentage points."

As for Bozell's unsupported assertion that weekend polling skews liberal, Jamison Foser at County Fair points out that it's spurious at best.

Posted by Terry K. at 12:13 AM EDT

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