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Monday, November 12, 2007
Huston Repeats Misleading Claim About Times, Olbermann
Topic: NewsBusters

Like fellow NewsBuster Justin McCarthy, Warner Todd Huston misrepresented a claim in a New York Times article about Keith Olbermann's ratings relative to those of Bill O'Reilly to paint it as false when it wasn't. Unlike McCarthy, Huston selectively quoted from the Times article to support his misrepresentation.

In his Nov. 10 NewsBusters post, Huston quotes from the Times article: "Mr. Olbermann has even come tantalizingly close to surpassing the ratings of the host he describes as his nemesis, Bill O’Reilly on Fox News... " But Huston lops off the rest of that sentence: " least among viewers ages 25 to 54, which is the demographic cable news advertisers prefer."

Huston does go on to admit that the Times article states that "O'Reilly beats Olbie by '1.5 million viewers over all,'" but he then adds, "and what other REAL measurement is there?" Well, as the article states, if you're buying ads and are not interested in reaching the geratric-leaning audience that O'Reilly draws, the 25-54 demographic is a very real measurement.

Posted by Terry K. at 12:59 AM EST

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