An April 6 WorldNetDaily "news" article by David Bradshaw on record high gold prices quotes Swiss America Trading Corp. CEO Craig R. Smith -- actually, the only person quoted in the story -- without disclosing that Smith is a WND columnist and that Swiss America is not only a WND advertiser but a partner in WND's BizNetDaily site. The article also links to an "extensive free online library of resources" by Smith and Swiss America.
In other words, this so-called "news" article is an ad for Swiss America, though it is not labeled as such.
One other clue to the bogus-news nature of this article: David Bradshaw, the author, is the editor of Real Money Perspectives, a publication of -- that's right -- Swiss America Trading Corp., as well as the name under which BizNetDaily is co-branded. Bradshaw works for Craig Smith, the sole subject of his story.
This, ladies in gentlemen, is WND's "highest editorial standards and practices" in action.