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Thursday, July 5, 2007
WND Columnist Cites Discredited Bias Study
Topic: WorldNetDaily

From a July 5 WorldNetDaily column by Craige McMillan on Rupert Murdoch's attempt to purchase the Wall Street Journal and efforts to retain the paper's editorial independence:

In December 2005, the University of California at Los Angeles published a study led by its political science department that tagged the Wall Street Journal's news pages as – gasp – the most liberal of the 20 major outlets studied. Let me give you the quote:

"Of the 20 major media outlets studied, 18 scored left of center, with CBS' 'Evening News,' the New York Times and the Los Angeles Times ranking second, third and fourth most liberal behind the news pages of the Wall Street Journal."

The study was wide-ranging and independent, using only the university's own research funds – nothing from any outsiders. Secondly, it quantified media bias by using standard political indicators and comparing news outlets to well-established politicians with long voting records.

In fact, as Media Matters documented, that study, far from being "independent," was conducted by two researchers (Timothy Groseclose and Jeffrey Milyo) who had previously received funding from conservative think tanks. And far from using "standard political indicators" to quantify media bias, the method the researchers used -- which involved tallying media mentions of think tanks in politicians' speeches -- is so flawed as to be nearly useless; for instance, it categorized the American Civil Liberties Union as "conservative," a judgment McMillan probably would not agree with. Further, the authors showed little recognition of previous scholarly research on the subject.

Posted by Terry K. at 5:36 PM EDT

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