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Sunday, November 22, 2009
The Truth About O'Leary's Misleading Polls Is Too Much For Him to Bear
Topic: Washington Examiner

Brad O'Leary spent an entire Nov. 19 Washington Examiner column responding to Media Matters' highlighting of his skewed Zogby polls and, more specifically, his racially charged poll question regarding Mark Lloyd:

The author of this "racially charged" language is none other than Obama's Diversity Czar Mark Lloyd himself. Here is what he said at the 2005 Conference on Media Reform: Racial Justice:

"This - there's nothing more difficult than this. Because we have really, truly good white people in important positions. And the fact of the matter is that there are a limited number of those positions.

"And unless we are conscious of the need to have more people of color, gays, other people in those positions we will not change the problem. We're in a position where you have to say who is going to step down so someone else can have power."

I find it equal parts troubling and incredible that in 21st Century America there could be anyone, much less a high-level federal appointee, who thinks the government should be forcing hirings-and-firings at private companies based solely on race and sexual preference.

Media Matters, evidently, is only outraged that someone would dare report the matter or ask America's opinion about it. Or maybe Media Matters thinks it is unfair to hold a presidential appointee responsible for something he said just four years ago.

O'Leary, however, did not include any of that background -- which the vast majority of respondents would have no knowledge of without it -- in asking his poll question, which was this:

Federal Communications Commission Chief Diversity Czar Mark Lloyd wants the FCC to force good white people in positions of power in the broadcast industry to step down to make room for more African-Americans and gays to fill those positions. Do you agree or disagree that this presents a threat to free speech?

Also problematic for O'Leary is that the question, as asked, is false. At no point does Lloyd advocate using the FCC to "force good white people" in the broadcast industry out.

O'Leary has only himself to blame for his false, out-of-context framing of Lloyd's statement. And he's a veritable laugh riot in coming to Zogby's defense:

I choose to do polling with Zogby because they've been among the most accurate pollsters for the past two decades. I find that Zogby does very well in balancing my questions to remove any conservative or other bias that may exist. When you're searching for the truth, it does no good to rig the outcome.

 

Not only is Zogby not an accurate pollster, his questions for O'Leary do, in fact, rig the outcome, as we've detailed.

But then, a guy who has written a book-length screed attacking Barack Obama is not really interested in "searching for the truth."


Posted by Terry K. at 12:35 AM EST

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