Months after it released its first bumper sticker attacking Democratic presidential candidates, WorldNetDaily has finally gotten around to selling one critical of Republican John McCain -- an apparent attempt to cancel out some of the disparity between Joseph Farah's "none of the above" rhetoric and his website's refusal to criticize McCain on its news pages to the extent it does Barack Obama.
Thus, we now have the "McCain Not Able" bumper sticker. However, the utter lameness of the design and the obtuseness of the slogan seems to guarantee that it won't sell well, at least in comparison to its "NObama" sticker, which wins points for pithiness if not originality.
So, how will Farah explain away the fact that his own managing editor, David Kupelian, has endorsed McCain, thus making his "none of the above" pledge utterly disingenuous?
And speaking of disingenuous, Farah writes the following in his Aug. 2 column:
I am serious when I tell you this is the most patriotic vote you can cast this year.
I'm so serious, I have written a book called "None of the Above." I didn't do it to make money. If you want to make money on a book, you don't write one that will be outdated Nov. 5. You don't give yourself a time window of only four months to make sales. And you don't target a market of Americans probably limited to no more than 10 percent to 20 percent of the public.
But that's what I did.
I did it because I am serious about this campaign.
Actually, writing a book to take advantage of a presidential campaign is exactly what you do if you want to make money -- otherwise, there wouldn't be so many books coming out regarding the 2008 election (see Corsi, Jerome). Farah is a businessman who runs a publishing division, after all, and he's not doing that out of the goodness of his heart. Does anyone really believe that Farah does not hope to make some money off his book?