A March 16 NewsMax article by Carl Limbacher Jr. on the feud between Bill O'Reilly and Keith Olbermann was a predictably O'Reilly-loving, Olbermann-bashing piece, calling Olbermann's ratings "paltry" and at one point claiming that "O'Reilly's 4 a.m. repeat show regularly draws a larger audience than Olbermann's first-run prime-time cablecast."
But Limbacher also falsely portrayed the feud as one-sided, with only the obsessed Olbermann taking shots at "ratings king" O'Reilly. Limbacher fails to mention, for example, O'Reilly's threat (later acted upon) to sic "Fox security" on a caller to his radio show who mentioned Olbermann's name.
Limbacher also dubiously claimed that Olbermann "even has his show producers taping O'Reilly's nationally syndicated radio show looking for gaffes to replay on 'Countdown.'" In fact, Olbermann gets many of his O'Reilly clips from Media Matters (my employer). Limbaugh also fails to note any of the O'Reilly quotes Olbermann has featured.
Additionally, Limbacher fails at full disclosure, quoting "legendary news broadcaster George Putnam" without noting that Putnam is a NewsMax columnist.